Lipton Tea-Tonics
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The design concept has been developed by Unilever global office and adapted by Depot branding agency to the recipes of tea and herbal drinks created specially for Russian consumers. Emotional packaging design with the dominance of soft water-colors emphasizes the fact that people, living in a hard urban rhythm, need a swallow of peace, freshness and calm.
Lipton Tea-Tonics consists of 4 items:
Get Fit: natural shape — blend of green tea, ginger, briar and ginseng contributes to an active metabolism and is a perfect addition to a proper food ration;
Do the Detox: pure beauty — mixture of hibiscus, lemongrass and lemon peels nicely refreshes and allays thirst;
Time to Relax: harmony and balance — delicate combination of lavender, heather's flowers and berbine calms, relaxes and helps to finish an active day in harmony;
Energy Surge: burst of energy — mixture of green tea, guarana berries, cardamom and licorice helps to recharge oneself for the whole day.
Get Fit: natural shape — blend of green tea, ginger, briar and ginseng contributes to an active metabolism and is a perfect addition to a proper food ration;
Do the Detox: pure beauty — mixture of hibiscus, lemongrass and lemon peels nicely refreshes and allays thirst;
Time to Relax: harmony and balance — delicate combination of lavender, heather's flowers and berbine calms, relaxes and helps to finish an active day in harmony;
Energy Surge: burst of energy — mixture of green tea, guarana berries, cardamom and licorice helps to recharge oneself for the whole day.
Services rendered:
Label and packaging graphic design
Activity:
Grocery
Coffee & Tea
Client:
Unilever
End Date:
06/13/2018
