Date of publication: 13.02.2017Snacks: a report from the supermarkets all over the world
XI international conference «Сonfectionery of the XXI century» will be held on the 13-15 of February in Moscow. Executive Partner of Depot WPF Lukanina Anna will tell the conference attendees about development of the snack’s category in the format of the report from supermarkets of Russia, Germany,Taiwan, China and Brazil.
Date of publication: 20.01.2017#HAMBURG_WPF: breakfast with a profit for the branding business.
On Jan 21, in Hamburg will be Breakfast Talk of the European Packaging Design Association(epda). Anna Lukanina, Executive Partner of Depot WPF and board member epda is a participant of the meeting.
Date of publication: 31.10.2016WCF Istanbul: Ekaterina Lavrova on Depot WPF's instruments and lifehacks
World Communication Forum regional session is taking place in Istanbul on November, 3-4. It's main theme sounds as "Crises VS Chances: Country, Company, Personal Reputation". Depot WPF's PR director Ekaterina Lavrova is invited to the forum as a speaker. She is participating in the session dedicated to convertible instruments for corporate reputation.
Date of publication: 26.10.2016Europe VS Asia: epda compares differing approaches to branding
European packaging design association (epda) has decided to cross European borders and invites designers from all over the world to attend its 2-day conference in Taipei on 27/28 October 2016. Depot WPF managing partner, presenting GLBA in Russia, and epda board member Anna Lukanina joined the meeting. Follow its developments through her live report.
Date of publication: 01.09.2016Depot WPF discovers South America
This summer Brazil is in the limelight in connection with the Olympic Games. But this is not the only key international event. At the begining of September Brazil will have a global branding conference, promoted by the Global Local Branding Alliance (GLBA), which is formed by strategic branding companies focused on eliciting consumer’s emotional reactions throughout the world.
Date of publication: 24.08.2016Depot WPF will participate in the creation of Russian tourist brand
This December Russia will get a tourist brand. Depot WPF branding agency’s experts will take active part in its development. Russia’s nation branding project was initiated by Federal Tourism Agency in collaboration with the Association of Branding Companies in Russia (ABCR).
Date of publication: 13.04.2016Russian creativity ranking got new identity
Depot WPF developed the brand identity for national creativity ranking, which helps clients understant who is who among advertising, branding and marketing agencies.
Date of publication: 29.03.2016Vera Zvereva — how branding influences sales
"It’s all about branding effects on sales: not just pretty pictures" — the lecture of Depot WPF art director Vera Zvereva prepared for the Minsk advertising and marketing festival WHITE SQUARE. The festival will take place in Minsk on April 14-16.
Date of publication: 23.03.2016Anna Lukanina is to estimate world's most innovative dairy brands
Depot WPF managing partner Anna Lukanina was invited to join the judging panel for the World Dairy Innovation Awards 2016. With leading experts and specialists from the United States, Russia, Britain, Italy and China she will choose the best dairy brands.
Date of publication: 03.03.2016Depot WPF is invited to judge EFFIE AWARDS
The agency managing partners Alexey Andreev and Anna Lukanina will be among experts determining the best Russian advertising and marketing communication cases.
Date of publication: 24.02.2016GLBA is arranging a conference on branding at the world's biggest product exhibit
On 20 March the GLBA international branding alliance, which is represented in Russia by Depot WPF, will be arranging a large-scale event as a part of China Food and Drinks Fair. Managing partner of Depot WPF Anna Lukanina is among the key speakers.
Date of publication: 11.02.2016Anna Lukanina represents Russia in PENTAWARDS 2016 jury
PENTAWARDS has announced the members of the international jury in 2016. Our managing partner Anna Lukanina is among them for the second time in a row. Together with her colleagues from 10 countries she will judge the works applying for the competition.
Date of publication: 18.01.2016Marketing, branding and packaging design at FUTURE FORUM UPAKOVKA / UPAK ITALIA 2016
Depot WPF branding agency and the Russian Branding Consultancies Association (RBCA) organize the seminar program for marketing, branding and packaging design — UPAKOVKA / UPAK ITALIA 2016. Depot WPF managing partner Anna Lukanina is the keynote speaker and the moderator of the session.
Date of publication: 09.09.2015New identity for Moscow by Depot WPF
Depot WPF presents a new visual style for Moscow as a part of GLBA meeting identity. The GLBA Design Conference takes part in Moscow on September 17-18.
Date of publication: 07.07.2015MINSK: Alexey Fadeev advises on packaging at the Belarus Molochnaya international forum
How to design an outstanding brand and to create a new market? Depot WPF’s creative director Alexey Fadeev shared the secrets at the International Export forum in Minsk, Belarus. The event took place on the 10th of July.
Date of publication: 08.06.2015#TOULOUSE_WPF: what to expect from the 41st epda congress
Regular congress of European Packaging design association will take place in Toulouse, France on June 12th. Vice-president of epda and our managing partner Anna Lukanina has told us what you should pay attention to in its program
Date of publication: 28.05.2015Anna Lukanina participates in EFKO seminar
Executives of EFKO group of companies invited the managing partner of Depot WPF to become a contributor at the seminar on trends in fat-and-oil products market. The subject of Anna's lecture is «The key to successful brand strategy: how to conquer the heart of a new consumer?»
Date of publication: 23.03.2015Anna Lukanina is a member of PENTAWARDS 2015 jury!
PENTAWARDS contest has announced the members of the international jury in 2015. Our managing partner Anna Lukanina is among them. Together with her colleagues from 10 countries she will judge the works applying for the competition.
Date of publication: 07.02.2014Marketing as a religion
Depot WPF developed creative concept for the Kotler Awards. It is going to be presented in Moscow for the first time ever in March 2014. They will be contested by leading experts in the communications business in Russia, who will be hand-picked and presented with their awards by Kotler himself.