Bonduelle Na Paru

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In modern-day households every minute is precious, and for that reason clients are increasingly choosing to buy pre-cooked ingredients, to save time washing, peeling and chopping vegetables, and other time-consuming chores. Bonduelle took these current preferences into account and created a new category of preserved foods: steamed vegetables.

Na paru by Bonduelle features grated carrot, cubes of beetroot, thin green beans and chopped lentils, cooked using a special technology which preserves their original taste, texture and beneficial properties. The packaging design developed by Depot highlights the way in which the vegetables were cooked.
Client: Bonduelle
End Date: 11/27/2013