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The decision about the packaging redesign was made in connection with the correction of brand architecture and product range, as well as to visually break away from competitors. Depot has developed a brand logo design, packaging design for the three sub-brands — Etno — fruit and herbal teas, Etno Eco — herbal teas with mono taste, Etno Life — herbal functional collections — and offered the option of using the corporate brand in the design of SVF. New style reflects the European origin of the brand, as well as natural and ecological purity of the product.
Services rendered: Visual identity Brand audit Label and packaging graphic design
Activity: Grocery Coffee & Tea
Client: Švenčionių Vaistažolės
End Date: 01/21/2013