Brand

SALAMSU

Project

Task:
The task was to develop a new brand of bottled water. Among the received introductions — belonging of a new product to a premium segment, halality and a unique place of production.
Solution:
We decided to start with a legend — about a little girl, around which stretches a fantastic night — a time of dreaming. This allowed us to solve almost all the tasks: a story on the label in combination with a bottle of indigo color (personification of a magical night) — profitably enlightens the advantages of the brand on the shelf.