Forbes: fast, healthy, clear: what brands' actions will bring business results in 2022

Anna Lukanina, CEO of Depot, prepared a list of branding trends especially for Forbes

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For many years in a row, in December, Forbes Russia published a rating of the brightest and most promising new brands. This year, the editors abandoned the rating format.

Anna Lukanina, CEO of Depot agency, President of the Association of Branding Companies of Russia - ABKR, shared what brand actions will bring business results in 2022.

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