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The agency has been tasked to create a fashionable line of cosmetics, to draw attention of innovators by unconventional approach to using design. We have developed a system of clear symbols — black and white graphic images, which are expressive and concisely illustrate the essence of the product.
Each package — unique, at the same time a unified logic for the entire line is maintained. This approach formed the basis of brand identity. All information about the manufacturer, the method of application remains partially on the back side, partially on the sheet, which is tied to the package.