Ya

Ya - Портфолио Depot

Development of positioning and trademark of Ya juices for the company CZE Lebedyanskiy (Russian subsidiary of PepsiCo).

Services rendered: Naming Research and analysis Brand positioning

Activity: Grocery Soft Drinks

Client: PepsiCo

End Date: 02/18/2003

Research and analysis, Visual identity, Brand positioning, Brand audit, Label and packaging graphic design

Design strategy, Research and analysis, Visual identity, Brand positioning, Brand audit, Label and packaging graphic design

Label and packaging graphic design

Visual identity, Brand audit, Label and packaging graphic design

Visual identity, Brand book and retail book, Brand audit, Label and packaging graphic design