Krasnaya Tsena

X5 Retail Group

Grocery Private Labels

Design strategy • Visual identity • Brand book and retail book • Brand audit • Label and packaging graphic design •

Krasnaya Tsena - Портфолио Depot

Construction of a complex positioning strategy, brandbook development, packaging design for Krasnaya Tsena private label of Perekrestok retail chain.

End Date: 12/05/2012

Label and packaging graphic design

Design strategy, Research and analysis, Visual identity, Brand positioning, Brand audit, Label and packaging graphic design

Label and packaging graphic design

Design strategy, Visual identity, Brand audit, Label and packaging graphic design

Label and packaging graphic design

Label and packaging graphic design