The agency team proposed a common visual concept for the entire product line, which made it more recognizable. According to the client’s opinion, designer Alina Kozeeva accurately took into account the motto of the company — «Tasty! Healthy! Natural!» and proposed a laconic solution in light and bright colors for rebranding.
Alina Kozeeva, Designer of Depot: «The center of the composition is a balloon. For each product it is painted in its own color. But the main feature is the creative graphics. The hand-made illustrations placed on the package relocate consumer’s perception on a product itself.»