News

Bryansky dairy plant, an enterprise with a 45-year history, finally reaches a stable profit. The renewal of the brand and new packaging with a minimalist design (by Depot) has played an important role in this.

Depot agency has developed the design concept for rebranding wellness products.

Does a woman really have a serious chance to become President of Russia? If so, then what type of person must she be in order to win the hearts of ordinary people? A striking young beauty, or a wise ‘iron lady’ in her fifties? Alexey Andreev comments the situation.

Comments on the results of SPIEF-2017

Milk plays an important role in people’s goal of eating healthy and having an active lifestyle. Milk manufacturers therefore are riding this trend by introducing milk brands that are aimed at health-conscious people. This is reflected in the packaging of milk in terms of portability and labeling. Most milk packaging are focused on the fat content of each brand, having different color or design for example for each type of milk (whole milk, non-fat milk, skim milk, so on and so forth). Also, white remains to be the most dominant color of milk packaging since this color represents milk’s purity and health value. Most milk packaging designs also remained to put value on eco-packaging, with most of them using materials that are recyclable.
The images below are just low-resolution preview of the packaging designs. To view them in high-resolution format and to know more about the specifics of each design, simply click on the preview image.

Arte e ironia si fondono in una formula vincente per questo progetto, infatti il design del packaging dei nuovi sidri FAMOUS unisce grafiche semplici con soggetti popolari, in particolare si tratta delle sintesi di alcuni tra i più famosi dipinti di artisti russi e non solo, tutti riconoscibilissimi, tra i tanti Magritte e Caravaggio.

According to daily "Metro", Saint-Petersburg can be the place of the Summer Olympic Games in 2028.

The portal about marketing and advertising Sostav.ru asked the managing partner of Depot WPF Alexey Andreev to tell about the results of 2016 and prospects of 2017 for the branding industry.

Online rating of the most promising brands 2017 by Forbes. 3 of 10 of them are Depot WPF projects - Mlk, "Papa can" and Neon Beer.

The Dieline published the new concept by Depot WPF — the mix of traditional Chinese culture and modern technology in one package of soy sauce Jia Jia.

Together with Depot WPF branding agency’s team we continue to publish exclusive interviews with directors of companies that form GLBA — Global Local Branding Alliance. You’ve already got acquainted with companies from China, South Africa, Turkey, Brazil, USA and now Germany.

The Dieline published KFC Russia rebranding by Depot WPF.The corporate identity and the brand communication concept have been changed by our team.

Together with Depot WPF branding agency’s team we continue to publish exclusive interviews with directors of companies that form GLBA — Global Local Branding Alliance. You’ve already got acquainted with companies from China, South Africa, Turkey, Brazil, and now USA, represented by David Ceradini, the founder and an irremovable creative director of Ceradini Brand Design agency, joins the project.

KARAT, a Moscow-based cheese factory, has been undergoing a complex rebranding, and KARAT Cottage is their latest endeavor. The Dieline published the new dairy brand includes items such as cottage cheese, sour cream, and butter. Depot WPF designed this third line, creating something modern and fun.

The Dieline published the packaging design for a new product range of Bostik company, one of the world's leaders in adhesive materials production. The redesign of a new range of wallpaper paste in low-price segment was created by Depot WPF.

A french edition "Magazine Quotidien" that specialized on art&design published the redesign of Violette cream cheese created by Depot WPF branding agency.

The Dieline published the redesign of Violette cream cheese created by Depot WPF. It is the second bold project within the rebranding of Moscow factory of processed cheese KARAT.

The Dieline published Top-10 Packaging Projects & Articles of the last week. Shopping list by Depot WPF is in front position of this list.

The Dieline published Shopping list created by Depot WPF. The project bases on the simplest and the most iconic metaphor of shopping — a shopping list.

Feel Desain is an online magazine, updated daily with the coolest news. The latest news-digest includes a project of Russian branding agency. Depot WPF oversaw the rebranding of processed soft cheese brand Karat in 2015. Let's have a look!

Yellow is the lightest and brightest color on the Basic Color Wheel. Usually associated with positivity and hope, the color yellow can be found not only in nature but used in media such as Sponge Bob or Tour de France winner’s jersey. This week The Dieline suggests our looking at some of the latest branding and packaging designs with this very color.

Every month european packaging design association experts choose a topic and review interesting cases in this sphere in their countries. In this edition of our series we take a look at BEER, which is an important product in the portfolio of epda members working with the food and drink industry. Our review covers a wide area, from Italy and Turkey in the south to Siberia in the east, as well as the north-west of Russia, France and Germany.

Popsop.com published a list of 13 best works in the field of packaging design for January and February 2015. One of the latest works of  Depot WPF branding agencyfor Heineken - rice beer Feilong - was noted among them.

The leading online magazine for Francophones about Russia asked the General Director of Depot WPF Alexei Andreev to comment the Russian patriotic feelings wave in packaging design and branding.

World Packaging Design Society has published our project Label Gap for Crianzas y Viñedos R. Reverte wine producer.

The Dieline, world's most popular website about packaging design, has published our new project for «Milk and honey land». «This project is so beautiful! I love it», - commented the editor of the website.

Popsop.com compiled the list of 13 latest works by some leading design agencies released over the past month. Depot WPF branding agency is presented with the project for «Liubimyie Deserty» («Favourite desserts»).

We are again in Popsop's package design roundup! This time the editorial staff highlighted our packaging redesign for Good Food's nut and dried fruit products and recognized Depot WPF as the leading Russian branding agency.

The Dieline, world's most popular website about packaging design, has published another Depot WPF's project. This time the editors marked our premium wine brand for Crianzas y Viñedos R. Reverte wine producer.

The traditional monthly package design review on "What the pack? " didn't do without one of our projects. This time packing for Garnacha Centenaria (D.O. Navarra) wine brand was presented in montly best package roundup of June.

Sady Pridonya (Pridon Gardens) didn't sell out to WBD and Coca Cola. Why Andrey Samokhin, the owner of the company, prefers to be independent and how his company stays competitive? Alexey Andreev, CEO of Depot WPF branding agency, told the correspondent of the Forbes Magazine about an agency's contribution to the company's success.

Two of our projects were included in the list of 110 most impressive visual experiments and design solutions by Viction:ary International Publishing. You can find our projects in Viction:ary's new book 'Palette №5: New Light-toned Graphics'.

The panel of judges of The Dieline Awards 2014 have awarded Depot WPF's Myllyn Paras 1928 1st Place in the Dairy, Spices, & Oils category.

Package Design an authoritative web-source has published our design project for Dizao Organics skin care brand.

We took part in Popsop's first-ever training event in Moscow: Practicum by Popsop.

Alexey Andreev, CEO and partner of Depot WPF branding agency, continues to reveal secrets of marketing in his column on Forbes.ru

Abandonment of the Government of the Russian Federation of using Apple's Ipad to the advantage of Samsung gadgets will not affect the profit or image of companies in Russia - in the estimation of specialists, including Alexey Andreev.

Did you know that our EcoBag project by Vera Zvereva was included in the list of 40 Creative Paper Bag ideas of Jayce-o-yesta blog?

World Packaging Design Society has published our package design project for Heinz Ketchup brand on its website. The Editorial assessed Heinz's new design as 'very impressive'.

World Packaging Design Society resource says 'Well done Depot WPF in Moscow' to our Myllyn Paras Flour package design.

POPSOP.COM assessed Depot WPF branding agency as one of '17 brilliant brand and design agencies' and included four our projects (Croisette, Heinz, Papa Care and Bonduelle) in its selection of best design projects of 2 weeks.

POPSOP.COM - the resource that offers hand-picked news and insights on brand communications for marketing, design and media professionals worldwide, included our work on the '1928' brand in its weekly design roundup.

Our EcoBag by Vera Zvereva, Maria Mordvintseva, and Julia Zhdanova was included in Creapix blog list of 15 Eco-friendly package design.

Makamo is a spanish design portal prepared a list of creative package design of dairy products where our MLK design was included.

Alexey Andreev, CEO and partner of Depot WPF branding agency, at the Forbes's magazine request prepared an article about 'limited edition' - one of the most graceful and powerful marketing tools that handled consumer activity.

The Dieline is the most authoritative in the world news resource about design of packing told about our new project Koe-Chto (Somewhat) developed for Megapack concern. Editorial staff of a portal highly appreciated a limonade brand with an ostrich on package.

Our package design for Vysoko-vysoko (Sky-high) dairy brand has appeared on a World Packaging Design Society website.

Our package design for Vysoko-vysoko (Sky-high) brand was noted by Creative Inspiration portal.

Retail Design Blog published an article about our design project for Vysoko-vysoko (sky-high) dairy brand.

Package Inspiration - the resource about design of packing has published our design project for Vysoko-vysoko (Sky-high) dairy brand.

Thousands of goods shout 'Buy me!' from shop's shelves. Conumers are tired of trade marks and would prefer to save only a third of them. This results are made after the survey of 134 thousand people from 23 countries about their attitude to 700 leading brands conducted by Havas company. Svyatoslav Tarasenko, correspondent of Metro Newspaper, asked Depot WPF branding agency to comment how the results of the survey are relevant in Russia.

The Dieline - the most authoritative in the world news resource about design of packing told about our brand Vysoko-vysoko (Sky-high) developed for Minskoblproduct company. According to editorship of the resource, the project hit the Weekly Top 10 Package Designs on The Dieline.

Food Beverage is the source that cater to the food and beverage industry published an article about our project for Vysoko-vysoko (Sky-high) dairy brand. We hope to win a FoodBev award this year!

Italian Say What included two our works for Vysoko-vysoko (Sky-high) and Koe-Chto (Something) brand in itw weekly design roundup.

StockLogos.com the world's largest identity design community has published our packing design project for Vysoko-vysoko (Sky-high) dairy brand. It`s an honor for us to see our works in this community.

The Dieline - the largest American resource devoted to design of packing published our project for the Queensley brand and recognized it as the best project of week.

FoodBev source shares an article about our new big project fot Riston tea company. We were asked to create an exclusive tea brand to target an international audience. And we created a Queensley tea brand!

The Branding Source blog offers to assess the new visual identity of Wexler brand that was created by Depot WPF.

'A distinctive look for a brave client' - considers Logo Design Love portal. And we are ready to proove that new brand image works.

CEE Packaging - the packaging industry in Central and Eastern Europe magazine published our project fot the Rockwool brand.

The results of 2011 Epica Awards are published on its website. We are glad that there are two our projects among the winners of this International Award. We got the Silver for Dizao Organics project and Bronze for our Eco Bag.

'It's brilliant' - it is the usual designer's review on our latest big project for Disao Organics brand.

The Dieline one of the largest American resource devoted to design of packing published our project for the I Will brand. Editors of a portal agreed that the toffees is not that eat with the square face.

CI-portal published an interview with our CEO Alexey Andreev about Corporate Identity for annual Communication Forum 2012 in Davos.

Alexey Andreev comments the Hollywood stars endorsement in russian advertisment.

'This isn’t your typical paper shopping bag!' - this is how the Food Packages portal describes our EcoBag concept that was a finalist of PACK EXPO 2011.

Alexeiy Andreev and Alexey Fadeev took a chance starting a business in the branding industry in 1998, but international recognition shows their risk has paid off. Read an interview with founders of Depot WPF branding agency published by Russia Beyond The Headlines.

German Retail Institute published our packing design for Wonderful Life brand. Wonderful chocolate for a certain life style.

A Chill Hour portal presents an article about the winners of The DieLine awards 2011. Depot WPF got the silver for the project for Dizao Organics.

Depot WPF branding agency got the silver of The Dieline Awards 2011 for Dizao Organics project. The Dieline is the most authoritative in the world news resource about design of packing. Therefore we are very proud to receive this award.

Design Collector prepared the selection of the russian winners of the latest Cannes Lions. This year we became the first ever Rusian agency that won Silver Lion in Design cathegory for milk package.

We continue to find enthusiastic reviews of our packing design project for MLK Dairy brand. We think there are no indifferent proffesionals in design to this project.

French New Grids published the results of Pentawards 2011. This year we got the Silver for our packing design for MLK dairy brand.

Alexey Andreev comments the situation around the Mirax brand and says that he 'would be happy to take it off Polonsky’s hands'.

Let us introduce MLK package design that was considered by Ahlidesain portal as 'Clever, Creative and Unusual'. An it is true!

PackagingNews offers to assess our packing design made in pencil-drawn graphics for MLK dairy brand.

Pencil illustration can be a beautiful way to express a visual identity. Look what Style Sight blog thinks about our package design for MLK brand.

French packing design blog Packaging uqam published our design project for MLK dairy brand. Don't pay attention to a small mistake in an article's name .

The Dieline is one of the largest American resource devoted to design of packing published our project for the MLK brand. The graphic design of packing was highly appreciated by editors of a news resource.

Design of packing of MLK dairy brand, created by Depot WPF, was presented on Lovely Package design news website.

The Dieline - the largest American resource devoted to design of packing published our Fusion beer project. Editors of a portal estimated advantages of the best-seller of the Mongolian market of beer.